Wide Awake!
Generation Against Tobacco

Wide Awake! is a community initiative spearheaded by youth. Our aim is to expose the lies and deception of the tobacco industry so youth can make decisions with all the facts.

Join the Wide Awake Tobacco Industry Resistance, email Brian Dallaway at

When you are Wide Awake! You know:

  • The tobacco industry targets youth through it’s marketing.
  • For years, the tobacco industry has been concealing that cigarettes are addictive.
  • The tobacco industry has deceived the public into believing “light” and “mild” cigarettes reduce the health risks of smoking.
  • The tobacco industry is not a normal business

The tobacco industry was forced to release it’s inside documents.
See what they had to say